SARA LARHZAL

Inspired Meeting Executive

Dubai, UAE

Profile summary

Strategic Inspired Meeting Executive with 10 years shaping hospitality and luxury event outcomes across GCC and international markets. Trilingual professional fluent in English, French, and Arabic, bringing expertise in MICE operations, group sales, and stakeholder coordination. Managing large-scale events, VIP guest services, and cross-functional team leadership within premier properties. Committed to delivering exceptional service standards and driving business growth through strategic account management and client retention.

Career highlights

Event Operations Management: Managed events of up to 500 guests and 400 room blocks at Sofitel Dubai The Palm, overseeing full lifecycles from contracting to on-site execution.

Group Sales Coordination: Handled inquiries, proposals, and negotiations for group events of up to 100 keys while coordinating with internal departments for execution.

Front Desk Supervision: Supervised front desk and VIP lounge operations at Kempinski Hotel Mall of The Emirates while acting as Manager on Duty during shifts.

Team Leadership and Training: Conducted recruitment, onboarding, and training for staff at BVLGARI Resort and Residences while managing rosters and payroll coordination.

Key skills

ProfessionalMICE & Group Events Forecasting Contract Negotiation CRM Stakeholder Coordination Opera Cloud Opera PMS CVENT Onyx UpMail BackYou Redberry VICAS (CID) Knowcross Guest Voice Triton Omnivista OASYS Payroll GXP Revenue Generation & Forecasting

Professional experience

Inspired Meeting Executive (Groups & Events)Oct 2025 - Present
Sofitel Dubai The PalmDubai, UAE

Directs MICE, group, and luxury event operations within defined luxury standards, managing stakeholder relationships across corporate partners, agencies, and destination management companies. Oversees full group lifecycles from initial contracting to on-site execution, driving business development and key account management functions.

  • Manages events involving up to 500 guests and 400 room blocks, ensuring full adherence to luxury standards.
  • Executes a diverse portfolio comprising weddings, destination weddings, corporate meetings, and high-profile functions.
  • Owns full group lifecycles encompassing rooming lists, invoicing, CRM updates, and on-site event execution.
  • Drives business development through lead conversion, account management, and targeted partner visits.
  • Resolves operational challenges on-site using problem-solving and service recovery techniques.
Groups and Events Sales CoordinatorJun 2024 - Sep 2025
Sofitel Dubai The PalmDubai, UAE

Coordinated events and managed logistics for groups up to 100 keys, directing inquiry lifecycles, client negotiations, and internal departmental alignment for execution. Handled permit applications with regulatory bodies and led banquet event operations meetings.

  • Prepared tailored proposals and negotiated terms to secure client confirmations from inquiry to execution.
  • Managed regulatory permit applications for DTCM and alcohol compliance alongside internal teams.
Senior Front Desk and Executive VIP LoungeMar 2022 - Jun 2024
Kempinski Hotel Mall of The EmiratesDubai, UAE

Managed front desk and VIP lounge operations while serving as manager on duty during assigned shifts. Directed daily team briefings and trained new staff members to maintain operational standards across luxury guest services.

  • Handled service recovery and resolved guest complaints independently during shifts to maintain satisfaction levels.
  • Supervised luxury service delivery and guest journeys across front desk and VIP lounge operations.
Service Experience Team Leader (Acting Supervisor)Feb 2019 - Feb 2022
BVLGARI Resort & ResidencesDubai, UAE

Directed daily operations and staff coordination within an ultra-luxury hospitality setting, overseeing service standards, team development, and administrative workflows without assigned direct reporting lines.

  • Coordinated payroll processes, staff rosters, and performance tracking.
  • Executed recruitment, onboarding, and training programs to maintain brand standards.
  • Resolved guest escalations and managed service recovery protocols.
Guest Relations OfficerJun 2018 - Dec 2018
Wyndham GardenManama, Bahrain
  • Executed VIP guest relations and arrival experiences by preparing welcome amenities and pre-arrival documentation.
Front Desk AgentJan 2017 - Jun 2018
Ramee Grand Hotel & SPASeef District, Bahrain
  • Managed check-in and check-out operations using Opera PMS.
  • Handled reservations, amendments, and guest requests in a high-volume environment.
Secretary InternJan 2016 - Present
FIGAC, Morocco
Airport Assistant InternJan 2014 - Jan 2015
RAM HandlingCasablanca

Education

Cabin Crew DiplomaJan 2016
CFPNC Group
Hospitality Management DiplomaJan 2014
IFTH
Scientific BaccalaureateJan 2010
Hassan II High School
GroupJan 2016
Hospitality Management
Diploma– IFTHJan 2014
Scientific Baccalaureate –

Hassan II High School (2007 – 2010)

Certifications

1 Million Prompters CertificateAI systems

Languages

English · Professional

French · Professional

Arabic · Professional